Effective and creative ways to market your band’s free concert. . Everyone in the music business should understand that promoting your band requires patience and creative strategies. Even marketing your band’s free concert involves time, patience, creativity, and networking. Don’t focus solely on getting fans to just one show. Build a reputation so that fans flock to all your future gigs.
Effective & Creative Ways To Market Your Band’s Free Concert
When promoting your free concert, build a fanbase that invests in your band and will help you gain exposure. Sound difficult? Don’t worry! We got you covered; here are five effective and creative ways to market your band’s free concert.
Effective & Creative Ways To Market Your Band’s Free Concert
Promote Future Events
When performing at other live events, never miss the opportunity to promote your band’s social media, where to stream your music, and free concerts. While performing, carve out some time in your setlist to mention your band’s upcoming events and invite the audience to jam out with you!
Create Engaging Media Content
Improve your social media presence to market your band further. Post daily and effectively use your social media pages leading up to a concert to help get the word out.
What should you post? Use your social media to post creative digital flyers, posters, Q&As, live streams, and vlogs. Create engaging content and encourage fans to interact with your posts.
Effective & Creative Ways To Market Your Band’s Free Concert
Print & Distribute Flyers and Posters
In 2022, you may think printing and handing out physical flyers is a dead marketing strategy. However, this strategy is great if you post your flyers in specific locations and businesses where your target audience gathers.
Post your flyers at places with a lot of pedestrian traffic, such as local businesses, hang-out spots, and colleges, to attract their attention. Hand out a few flyers at a local radio station; it might prompt a DJ to mention the concert on-air.
Book a Talented Supporting Act
Try booking a popular supporting act for your free concert to bring out a larger and more diverse audience. Work alongside other bands or artists in a similar genre as your band to promote the event together. Participating in collaborations has perks for new artists trying to make their way into the music industry.
Effective & Creative Ways To Market Your Band’s Free Concert
Find an artist or band in your area your fans would enjoy. Even if their fan base is smaller than yours, their fans can still help to increase ticket sales and exposure.
Create and Sell Branded Merchandise
Let your fans help with marketing by wearing a t-shirt with your band’s logo and concert date. This word-of-mouth strategy can spread the word to a wider audience that might otherwise not see your band’s flyers or visit your social media. There are tons of innovative band merch ideas you can offer your fans. Just be sure that it aligns with your brand and is something your fans will appreciate.
Now that you know effective and creative ways to market your band’s free concert, get out there and spread the word. Create a genuine relationship with your fans and engage with them regularly to build a long-lasting music career that will hopefully lead to sold-out shows!
Read more – 2022 Reggae Sumfest Lineup
